Steve Jobs announced smaller and thinner iPods today at Apple’s Fall Music Event. With smaller, new designs for the iPod Shuffle, iPod Nano and a thinner, more powerful iPod Touch, Apple is poised to hit the entertainment market in music, movies and gaming like never before. And just in time for the Holidays.
Let’s start with the iPod shuffle. As if it couldn’t get smaller, it does. And the best part is, Apple has brought back buttons along with voiceover to make navigation of songs easier. The Shuffle is a tad larger than your thumb, has a clip, and has over 15 hours of battery life. In 5 colors (Blue, Pink, Green, Yellow, and Silver), the Shuffle will sell for $49 for 8GB.
The biggest change has come in the iPod Nano, which is now 46% smaller and is multi-touch. That means that Apple has dumped the control wheel and gone to complete touch navigation. It’s slightly larger than the Shuffle, which shows how small it really has become. Apple has dropped the video camera feature but has brought in a clip to make it easier to wear (which is great for athletes and runners) , has an FM Radio, Nike Pedometer, and 24 hours of battery life. Comes in seven colors (the same colors as the shuffle plus black and red) and starts at $149.
Lastly, is the new iPod Touch, which has Apple’s blazing A4 processor and Apple’s pioneering HD Retina display with four times more pixels and an ultra sharp 326 ppi and 24-bit color. The iPod also sports the 3-axis gyro control and Apple also announced GAME CENTER, a social networking vehicle which will allow players to take on each other via WiFi in cyberspace playing a wide variety of games including a new game from Epic Games called Project Sword, and action packed RPG adventure with action happening in real time.
Additionally, the Touch will be able to take advantage of dual cameras and FaceTime with which it can communicate to iPhone 4 users and iPod Touch users over WiFi Video conferencing. And the latest iTunes has a great new social network called PING which enables fans to listen to new music from friends playlists, comment socially about it and download them on the spot. The iPod will also enjoy high dynamic range photography and HD video and be able to edit courtesy of the iMovie App.
The new iPod Touch goes on sale next week, just in time for Christmas for $229 / 8GB, $299/32GB and $399/64GB. With gaming, music, and HD movies, the new iPod Touch is going to be a hot item come Christmas.